I feel that there are so many different ways to promote this
car. There are commercials both TV. And radio advertisements that can be ran all
throughout the day, putting the idea of buying the car in the persons head. It
is always good to be able to leave a lasting impression on consumers by using a
repetitive strategy, also making the consumer remember at all times that there
is a brand new product around that they should definitely find out more about
as soon as possible. Another good way of advertising this product is with
internet ads and on other social media sites. It would be an extremely good
thing for the ads to be shown on all the newest social media sites such as Facebook,
Instagram and Twitter. “Brand fans abound on social networking sites. People view brand videos on YouTube and share them with friends. Sharing links to humorous micro–Web sites is commonplace. Using mobile devices to send photos of oneself enjoying a branded experience is not unusual. Millions of free branded applications (apps) have been DOWNLOADED
. Offering deals to brand fans on FaceBook and Twitter further endears a brand to such fans” (Advertising By Design, 11). The more people that see this car the more likely they
will have a positive buzz. This also gives the ad a chance to be shared by
interested customers as well as people who have already purchased the vehicle
and want other people to enjoy what they have already been able to enjoy. Facebook,
for example would be an awesome way to get the ball rolling on this campaign because
of the fact that it would be easy for the ads to be seen at all times on the
side of their screens. Also the opportunity to share and post ads on other people’s
sites as well as their own helps the ad be seen by even more people at a time. And
finally YouTube would be a great way to get their point across when it comes to
getting attention from other sources such as people at their jobs that are on
the computer or just online browsing or shopping. “Commercial advertising promotes brands and commodities by informing consumers; it is also used to promote individuals, groups, corporations, manufacturers. Commercial advertising takes many forms, from single PRINT advertisements to campaigns in any media to sponsorships to branded utilities” (Advertising By Design, 7).Getting this type of
attention gets the idea even more implanted into the potential customer’s minds
as they take every necessary step to get what they need from the ads.
. Offering deals to brand fans on FaceBook and Twitter further endears a brand to such fans” (Advertising By Design, 11). The more people that see this car the more likely they
will have a positive buzz. This also gives the ad a chance to be shared by
interested customers as well as people who have already purchased the vehicle
and want other people to enjoy what they have already been able to enjoy. Facebook,
for example would be an awesome way to get the ball rolling on this campaign because
of the fact that it would be easy for the ads to be seen at all times on the
side of their screens. Also the opportunity to share and post ads on other people’s
sites as well as their own helps the ad be seen by even more people at a time. And
finally YouTube would be a great way to get their point across when it comes to
getting attention from other sources such as people at their jobs that are on
the computer or just online browsing or shopping. “Commercial advertising promotes brands and commodities by informing consumers; it is also used to promote individuals, groups, corporations, manufacturers. Commercial advertising takes many forms, from single PRINT advertisements to campaigns in any media to sponsorships to branded utilities” (Advertising By Design, 7).Getting this type of
attention gets the idea even more implanted into the potential customer’s minds
as they take every necessary step to get what they need from the ads.
